How to Drive Sign-Ups Using Sales Enablement Content?
Want to shorten the sales cycle and increase sign-ups? Start putting out sales enablement content to address prospect concerns and product-related questions.
Anubhav Awasthi
How to Research for SaaS Blog Topics?
Are you looking for new SaaS blog topics? Here are seven expert tips on how you can research blog ideas that are relevant to your audiences.
How to Repurpose Content: 23+ Tools & Resources
Looking for ways to revamp old content? Here are 23 of the best resources and tools for content repurposing to reformat and recycle your old content.
21+ Lesser-Known Ways to Repurpose Content
Want to make the most of your existing content? Try these 21+ best ways to repurpose content. Learn to repurpose your blogs, videos, and other content.
The Origin Story: Where Did Content Bots Come From?
Ever wondered where AI content writers came from? We can trace their origin back to the 1960s when they could only respond to basic questions. Here is how they’ve evolved.
B2B Content and Humor: A Match Made in Marketing Heaven or Hell?
“Thou shalt not tryeth be funny in thy content,” said God as he revealed the Ten Commandments of B2B content writing. (Not really!) Yet, for some odd reason, B2B content marketers always shy away from humoring their audiences with content. They don’t consider humor to be a part of their content-market fit. But why? Mind … Read more
ChatGPT for Content Marketing: All About The Latest Internet Sensation & What it Means for Content
Unlike other chatbots, ChatGPT3 responds to users’ input and remembers previous inputs and responses. Thus, it allows the users to have actual conversations with the bot and provide refined answers to users’ questions.
From a Dying Start-up to a $5M/Year Business: How Groove Tasted Success with Content Marketing
Content marketing is not alchemy because the content is real, and there is no magic formula to shoot engagement through the roof. Ask any content marketer, and they will tell you there is no-size-fits-all content strategy. But every now and then, we come across success stories that have nailed some formula to grow business with … Read more
Explained: Is AI Content Creation Taking Over Content Writing?
“A billion people are set to lose their jobs due to AI takeover.” “Can AI replace human writers?” How often have you come across similar headlines? Maybe every time you search for something AI-specific. But these headlines are just clickbait, half-baked truths designed to catch eyeballs. Now, there is no denying that AI has influenced … Read more